Joanna Fowler sitting on a couch and smiling

visibility & growth strategist

visibility & growth strategist

I help women grow their careers, build their visibility, and create new opportunities online… without sacrificing their lives in the process. Through a blend of coaching and personal brand strategy, I support you in defining your voice, showing up confidently, and building momentum that actually aligns with your real life. With over a decade of experience in digital marketing, content, and brand strategy (including founding a digital agency and working with creators, executives, and businesses) I bring both strategy and real-world experience to the work. The goal is simple: helping you build a career, business, and presence that works for you.

Joanna Fowler sitting with her hands crossed

One-on-One Coaching & Strategy

These sessions are designed to identify what’s holding you back, clarify your direction, and turn your ideas into a focused, actionable plan. We’ll refine your next steps and priorities… and where it makes sense, we can also explore how your visibility, voice, and personal brand support where you’re going next. You’ll leave knowing what matters, what to do next, and how to move forward with confidence.

YouTube Community

Joanna Fowler playing with a dog

With over 67,000 subscribers, my YouTube channel has been a space for honest conversations around motherhood, identity, home, and personal growth for more than a decade. It’s built on real life… the messy, meaningful moments and a community of women who value honesty, depth, and connection.

Supporting Local Moms

Motherhood may not be what you thought it would be… and that doesn’t mean you’re doing it wrong. For moms (especially those navigating the intensity of multiples) who feel stretched between who they were, who they are now, and everything that’s expected of them, this is a space to stop pretending you have it all figured out. Through my work with The WOMB in Burlington, I offer in-person workshops and support coaching sessions focused on mothers of multiples… rooted in my own experience as a mom of five, including twins, and years of supporting this community through my blog and YouTube. The focus is on getting honest about what’s actually in front of you and learning how to manage it without losing yourself. Together, we’ll identify what’s keeping you stuck, move out of survival mode, and rebuild from a place that feels calm, clear, and fully yours.

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